There was a comment on twitter this weekend explaining that the business world has moved on from a ’strategy, structure, systems’ approach to ‘purpose, people, process’ and how enlightened that shift has been. This binary approach to management where a new idea has to replace an old idea in some form of intellectual coup is dangerous. Sure, purpose, process and people are vital dimensions for any business that wants to map out the road ahead, but so are strategy, structure and systems. We might take a view that architecture and design are a better way of expressing structure, but that is very different to saying structure is unimportant.
The discontinuous mind, as Richard Dawkins calls it, is dangerous in business.
Posts Tagged ‘purpose’
Down with strategy!
Jun 8th, 09
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